Colour Palette

Our Housing 4 Good colour palette reflects trust, stability, and warmth. The deep teal represents security and reliability, while the warm coral adds human connection and care to our brand identity.

Colour Philosophy

Trust & Stability

Our deep teal represents reliability, security, and the strong foundation we provide for people transitioning to independent living. It conveys trustworthiness and professional competence.

Warmth & Care

Warm coral reflects our compassionate approach and human-centred service. It represents the supportive community we build and the caring relationship between our team and residents.

Primary Colours

Deep Teal

#1E5C5C

rgb(30, 92, 92)

Primary brand color, main CTAs, headers, logos

Pure White

White

#FFFFFF

rgb(255, 255, 255)

Backgrounds, cards, clean spaces, text on dark

Deep Black

Black

#000000

rgb(0, 0, 0)

Main text, strong contrast elements, icons

Secondary Colours

Warm Coral

#E2725B

rgb(203, 126, 113)

Secondary actions, highlights, attention, warm accents

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