Brand Guidelines & Style Guide

Brand Guidelines & Style Guide

Brand Guidelines & Style Guide

Typography

Our typography system creates hierarchy, improves readability, and maintains consistency across all communications.

Primary Typeface

Lora

Lora is our primary typeface, chosen for its approachable character.

Secondary Typeface

Inter Display

Inter Display is our secondary typeface, chosen for its clean look and ease of readability.

Type Scale

Hero Heading

26px / Bold

H1

Main Heading

17px / Bold

H2

Section Heading

14px / Medium

H3

Subsection Heading

15px / Regular

P1

Card Heading

12px / Regular

P2

Body Text

10px / Regular

P3

Button Text

9px / Bold

P4

Small Text

9px / Regular

P5